This is a beginner level course. On completion of this course, a student can take up an Intermediate level course for job roles in Retail - Sales Associate, Distributor Salesman in class 11 and 12.

Scheme of Units

Units   Marks
Part A Employability Skills 10
Unit 1 Communication Skills - II  
Unit 2 Self-management Skills - II  
Unit 3 Information and Communication Technology Skills - II  
Unit 4 Entrepreneurial Skills - II  
Unit 5 Green Skills - II  
Part B Vocational Skills 40
Unit 1 Delivery of Goods  
Unit 2 Retail Store Operations  
Unit 3 Health and Safety Practices  
Unit 4 Work in Team & Organization  
Part C Practical Work  
  Practical Examination  15
  Written Test 10
  Viva Voce 10
Part D Project Work / Field Visit  
  Practical File / Student Portfolio 10
  Viva Voce 05
  Total 100

Unit 1: Delivery of Goods

1. Describe various delivery procedures for delivery of items

  1. Various delivery procedures for delivery of items

2. State delivery process of departmental store / malls

  1. Methods for packing, bagging and arranging for delivery in departmental stores & malls

3. List various modes of transportation

  1. Common modes of retail transportation
  2. Factors affecting modes of transportation

4. Identify objectives of loading and unloading

  1. Objectives of loading & unloading
  2. Discuss the significance of loading & unloading

5. Analyze the problems associated with retail transport

  1. Types of problems faced during transportation in retail
  2. Solutions to overcome problems in retail transportation

6. Follow the delivery procedures to customer addresses

  1. Process of home delivery
  2. Rejection of products
  3. Documents required while delivery the products

Unit 2: Retail Store Operations

1. Describe the retail store operations

  1. Fundamentals of retail operations
  2. Importance of retail operations

2. List the types of retail outlets

  1. Various types of retail outlets
    1. Store based retailing
    2. Chain retailers
    3. Leased departmental stores
    4. Non-store based retailing

3. Choose the ways to categorized retail

  1. Retailers based on six factors
    1. Target market served
    2. Product offerings
    3. Pricing structure
    4. Promotional emphasis
    5. Distribution methods
    6. Service level
  2. Retail category of ownership structure

4. Approach to the customer in a better way

  1. Types of approaches
  2. Common mistakes in approaching the customer 

5. Close the sale and make payments as per age group of customers

  1. Closing procedures for different age group customers
  2. Billing systems as per age

6. Identify the duties and responsibilities of store operations assistant

  1. Meaning of store operations assistant
  2. Duties and responsibilities of store operation assistant
  3. Core competencies required for the store operation assistant

Unit 3: Health and Safety Practices

1. Describe the importance of maintaining hygienic conditions in retail store

  1. Maintaining hygiene in retail store
  2. Materials used for maintaining hygiene in retail store
  3. Differentiate between health and hygiene

2. List the potential hazards & safe practices to be adopted at retail store

  1. Potential hazards in store
  2. Occupational health & safety

3. Extinguish the small fires with suitable equipment

  1. Fire symbols used for safety purpose
  2. Process of extinguish the fire

4. Practice safety measures and tips to control injuries, violence, harassment, shoplifting and robbery

  1. Common health and safety concerns in retail store
  2. Violence, shoplifting and robbery at workplace and measures to prevent them

5. Describe process of handling money equipment, machines, irate customers and shrinkage

  1. Ways to handling of money
  2. Manage and deal irate customers and shrinkage 

6. Describe the precautions followed while travelling and using tools and equipment

  1. Precautions to be taken while travelling to and from workplace
  2. Precautions adopted for power tools and equipments
  3. Significance of safety in gas stations, petrol pumps, working alone, forklifts and pallet jacks

Unit 4: Work in Team & Organisation

1. Support the team work

  1. Meaning and importance of team work
  2. Value system of the organization
  3. Job prospects in retail cashier and retail sector remuneration

2. Describe the employees rights and responsibilities

  1. Rights of employees
  2. Responsibilities of employees

3. Choose team aims and targets

  1. Concept of work in a team
  2. Importance of teams to achieve targets in retailing
  3. Sources of setting goals
  4. Maintain team morale
  5. Tools and techniques available to set team performance targets and how to work as a team

4. Develop effective work habits

  1. Skills required for achieving goals
  2. Goals for checking progress, asking feedback, responding positively and adjusting plans
  3. Handle the risks in learning on the job of trainee associate